Introduction

Research

 Data & Analyses

Population

Economy

Science & Technology

Environment & Resources

Infrastructure

Social & Health

Policy

Culture

 Historical Timeline

 Research Bibliography

 Glossary

Training

 Hanzi Flashcards

Resources

 Satellite Images

 Web Links

 Web Videos

 Top-190 Books on China

 Top-20 Doing Business

 Top-30 Travel Guides

 Top-20 Travel Maps

 Top-40 Movies & Videos

 Top-20 Language Courses

 Top-20 Fine Art Books

 Top-10 Photography

 Search

 Linking

 About

 

 

Chinese state TV (CCTV) focusing on 300 million Russian viewers.

Image

 

2009, September 11

 

China's CCTV is broadcasting Russian-language programs to viewers across the former Soviet Union to counter "western bias" in the news media. This is part of an expansion of China's foreign language state media, which include, among others, programs in English, French, Spanish and Arabic. This appears to be part of a more wide-scale strategy to promote official Chinese views all over the world. As the British newspaper "The Guardian" suggests, the next logical step would be a Chinese version of CNN or al-Jayeera. China's authorities are concerned that western media would distort China's image in the world by reporting unfairly about riots in Tibet, food quality problems, epidemics (such as the Swine Flu), poor mining safety or unfair treatment of peasants.

Comment: Part of the problem with perceived unfair treatment of China in western media coverage is a cultural divide. Many Asians despise the confrontational and even "negative" attitudes of western journalists, who go by the slogan "bad news are good news". Asians seem to rather prefer harmonious propaganda than sharp debates and direct crtiticism. For many officials "loosing face" is more devastating than loosing credibility.

 

Literature:

Ying Zhu / Christopher Berry (Editors) (2009): TV China. Indiana University Press

 

External Web Links: External Link External Link External Link

 

< Previous

For Printing

Home Page

Next >

Optimized for MS Internet Explorer 6.0 and higher. Best text size: Smaller. Best screen resolution: 1280 x 1024
The author is not responsible for the content of external internet sites.
Copyright 2006, 2007, 2008, 2009, 2010, 2011, 2012 by Gerhard K. Heilig. All rights reserved.

china-profile.com - 18 April 2012